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    Google’s Web Light That Serves Lighter & Faster Pages to People is Retiring

    Google has announced recently the retirement of Web Light services that helps serve lighter and faster pages to people on slow mobile devices and slow connections.

    Google has also removed the help documentation for Web Light.

    “We introduced Web Light to enable us to serve faster, lighter pages to people searching on entry-level devices. While this feature has worked as intended and enabled broader access to the richness of the web, increased affordability of more powerful smartphones has diminished the need for such functionality. We remain committed to evolving and refining the Search experience to meet the changing needs of our users,” said Google.

    What is Web Light?

    Web Light was a service offered by Google that aimed to provide users with a faster and more lightweight version of web pages, particularly when accessing the internet through slow or low-bandwidth connections.

    It worked by using Google’s servers to compress and optimize the web pages, resulting in a version that was up to four times smaller in size and loaded much faster.

    How did Web Light work?

    Web Light used a technology called “transcoding” to compress and optimize web pages for faster loading. Transcoding involves converting the original web page into a simpler and more efficient format, which reduces the size of the page and speeds up the loading time.

    Why is Google retiring Web Light?

    Google’s Search Advocate, John Mueller, said on Mastodon:

    “It’s pretty cool to see these kinds of features become unnecessary. Sites have gotten a ton better (thanks in a large part to work by site owners, #developers, #SEOs, etc) & Internet access too. There’s always room for improvement, and it’s worth watching out for regressions too.”

    In other words, websites are now much better and faster than before. With faster and more reliable internet connections becoming more widely available, the need for a service like Web Light has diminished.

    What are the implications of Web Light’s retirement?

    The retirement of Web Light will likely have minimal impact on most users, as faster internet connections and improved web performance have made the service less necessary.

    However, it may still be useful for users in developing countries or areas with limited internet connectivity. These users may need to find alternative solutions for accessing lighter and faster versions of web pages.

    Now that Google retired Web Light user agent, also known as “googleweblight”, you should no longer see it appearing in your log files.

    WHAT ARE YOUR THOUGHTS?

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